The future of Texas sports betting is of great importance to local teams, betting operators, and lobbyists. Despite 37 states and Washington D.C. legalizing sports wagering, the country’s three most populous states (California, New York, and Texas) do not have operational markets.
There’s also a great likelihood that the sports betting timeline is actually closer to two and a half years away. Under the idea it is approved in 2025 (hypothetically speaking), local voters could not approve the idea until the November ballot. It would then need months, if not years, to have a market ready to roll out to the public.
The Texas market is overflowing with potential. It has major attractions such as the Dallas Cowboys, the world’s most valuable sports franchise, the Dallas Mavericks, the Houston Astros, and many more. It is also the home to world-famous gambler Jim “Mattress Mack” McIngvale who constantly runs sales and giveaways tied to his sports bets and local team success.
Jerry Jones, owner of the Cowboys and member of the Texas Sports Betting Alliance, believes that a legal sports betting market is a necessity to both control the illegal market and ensure that the proceeds are being funneled to the proper channels.
“There’s a huge amount of gaming going on in and around sports at this time,” said Jones. “And, so, to have all of the benefits or all of the control over it, it needs to be recognized and parameters put on it and discipline put in it.”
New York showed the potential new sports betting markets have when it produced over a $1.6 billion handle during its first month of operation. Sports betting has only grown in audience since then, in both positive and negative ways, but both with the bottom line of making it more visible and prevalent.